Richard Dally

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3 Books To Read This Month

By Richard

I like to read a lot as I find it a great way to gain knowledge of lots of subjects and it is rare that a month goes buy without me buying a book.    Here’s what Amazon delivered to me yesterday:

Image of 3 books purchased from Amazon

This month I bought three books after hearing their authors being interviewed on podcasts.  I will review each of them in detail once I’ve read them but for now here are the details of the books:

Reinventing You: Define Your Brand, Imagine Your Future

Dorie Clark was interviewed recently on the Social Media Examiner podcast. She talked about how to stand out in a crowded world and that being seen as an expert is vital:

Shut Up and Tweet
I heard Mike Russell of New Media Europe and Music Radio Creative interview Phil Pallen on the New Media Europe podcast recently. Phil made some very interesting points about online branding so I’ve bought his book in the hope of learning more about his approach to Twitter:

How To Make Great Radio: Techniques and tips for today’s broadcasters and producers
David Lloyd has worked in radio for more than 30 years and this book brings together what he has learnt in that time. I expect this to be an entertaining book that will also have some insightful views of the radio industry:

Filed Under: DJ & Radio, Service Management Tagged With: Branding, Radio, Twitter



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